Record label · 丝丝唱片

See See Records

See See Records, a project under the See & Sea Culture Foundation (501(c)(3)), curates live programs and collaborative performances in New York that span traditional, contemporary, and experimental forms.

Releases

Catalogue

EP1May 1, 2025
Echoes of the Snowland Cuckoo
雪域杜鹃的回声
Amdo ballad singers of Maqu County, recorded by Lige

Documentation

Long-term projects

Alongside our event work, we operate as a publishing and documentation initiative focused on traditional and ethnic music from across Asia.

Amdo Tibetan narrative song 安多弹唱
Documentation and publication; first release EP1, 2025.
Yi ethnic instrumental traditions 彝族传统乐器
In collaboration with WV Sorcerer Productions.
Chinese Muslim musical heritage
A developing series.

Identity

Our marks

See See Records works with a small family of marks rather than a single fixed logo, each drawn for where it lives. The community mark goes on our concerts, community events and online materials; the wordmark is kept for printed releases; the sticker appears on social media and the newsletter. All three are built on 丝, the character for silk string and the “see” in our name. If you see one of them, it’s us.

2026
Community mark
Concerts, community events and online materials
Half of the character 丝 held inside a circle: the community and the wider world that gather around our concerts.
2025
Wordmark
Printed releases
Two mirrored strokes of 丝 with the name given in both languages, /see/ and /丝/. Reserved for our releases.
2025
Sticker
Social media and newsletter
The green oval with the name repeated in English and Chinese, used for social media headers, our avatar and the newsletter.

Listen

Where to find us

See See Records also offers live sound and recording services for concerts of traditional music in New York. Write to info@seeandsea.org.